Founder's Page

About Rochelle

Rochelle L. Shoretz A"H
1972-2015

Sharsheret was founded in November 2001, four months after Rochelle Shoretz, a 28 year old young Jewish mother, was diagnosed with breast cancer. Immersed within a close-knit Jewish community in northern New Jersey, Rochelle had many offers to help with meals and to transport her sons to after-school programs. What she really wanted, though, was to speak to another young mom who was going to have to explain to her children that she was going to lose her hair to chemotherapy, and what it would be like to prepare for the High Holidays knowing she was facing a life-threatening illness. Though her grandmother had died of the disease, cancer was a taboo subject still not discussed within her family and, she soon recognized, within the Jewish community at large.

Rochelle found information about her disease in many places, but she could not find resources to help her live with breast cancer as a young Jewish woman. Literature and support groups did not target her age group nor did they address her unique concerns about breast cancer as it related to her ethnicity. Rochelle reached out to everyone she knew to help her find someone like herself. A friend of a friend introduced her to Lauryn Weiser, 31 years old, a Jewish mother of three children, and six months further along in her breast cancer journey than Rochelle. Soon, the two women were speaking every day. Realizing the positive impact of linking with a young Jewish woman like herself, someone who truly understood what she faced, Rochelle wanted to make the experience better for the young women who followed them by emulating their connection and the help they were able to give each other. She wanted a place for young Jewish women to turn during their darkest hours no matter where they lived, to find strength to face their fears, resources to address their questions, and “sisters” with whom to share in their cancer journey in ways that transcend blood ties.

Rochelle, Lauryn, and three other young women gathered around Rochelle’s dining room table and Sharsheret was born. Rochelle, calling upon her experience serving as a law clerk to U.S. Supreme Court Justice Ruth Bader Ginsburg, assumed the role of Executive Director, and the other women volunteered in a variety of capacities for the first two years until Sharsheret had grown to a point necessitating a professional staff. Rochelle received critical training and support for her new role as a resident in Bikkurim and as a Joshua Venture Fellow. From its inception, Sharsheret received overwhelming support and recognition from the cancer, medical, psychosocial, and genetic counseling communities. What helped the organization grow, Lauryn noted, was “a tacit agreement from everybody that Sharsheret was filling a tremendous void.”

In recognition of her pioneering efforts, Rochelle was appointed a seat on the Federal Advisory Committee on Breast Cancer in Young Women, named a Yoplait Champion in the Fight Against Breast Cancer, and appeared as a resource on The Today Show, national news programs, and in more than 100 media outlets across the country.

In 2007, Rochelle transitioned from her role as Sharsheret’s Executive Director to once again pursue her law career. It was a recurrence of her breast cancer that prompted Rochelle to return as Sharsheret’s Executive Director in 2009. Now living with metastatic breast cancer, she brought a new perspective to the leadership that guided Sharsheret’s next chapter. 

On May 31, 2015, Rochelle passed away from complications of breast cancer, a disease for which she created a community of support for thousands.  The Sharsheret community has lost our Founder, our leader, our mentor. The Jewish world and the cancer world have lost a true champion of women and their families. Rochelle’s legacy is her children and an incredible organization that only she could have built. Her passion and drive will forever remain the foundation of Sharsheret.

Video Tribute: From Vision To Legacy

Video Recording: Shloshim Service In Memory Of Rochelle L. Shoretz A"H

Tuesday, June 30, 2015

To make a meaningful gift in memory of Rochelle, click here.

In Memory Of Rochelle

June 1, 2015
Tzippy (Schulman) Wolff

I woke up this morning, in Israel to the awful news of Rochie's passing. The" kicked in the gut" feeling reminded me of the one I felt 14 years ago , when I got the news of her cancer diagnosis.  "How can it be? " , I struggled. We were young mothers at the time. Barely a decade out of high school, busy with our young careers, young families, young lives. How could it be? It made no sense. What followed in the next fourteen years was nothing short of incredible. With boundless energy, intense optimism and laser sharp focus, Rochie proceeded to raise her sons, create Sharsheret , inspire thousands of women and to forever change the landscape of breast cancer awareness and support. In short, she made it her business to leave this world immeasurably better than when she got here.  As paradoxical as it sounds, she had a  "long life" in her too -short 42 years. I will miss her indomitable spirit, her quirky humor, her infectious laugh and her warm smile. She was larger than life.  I know that she will live on in each of us who was blessed to have shared in her magnificent journey. 

June 1, 2015
Susan G. Komen El Paso

I was deeply saddened to hear of Rochelle's passing. Through her legacy, lives will continue to be impacted and saved. Heartfelt condolences to her family, friends and co-workers. May her memory be a blessing.

June 9, 2015
Shara Israel MD

I never met Rochelle, but her goodness, passion, and tireless devotion to Sharshet has truly impacted the world.  Her memory will always be an inspiration to others. As a Jewish community, we are so grateful for her work.